Digital Marketing Blog

Do or Die: Post-COVID Digital Transformation

COVID-19 brought us a world of questions: What is a novel coronavirus? How does the virus spread? How long will the pandemic last? What can I do to keep my family safe? The outbreak changed life as we knew it—and most of us are still waiting for answers. Small to medium-sized business owners also faced […]

By Didit Editorial

Kevin Lee Interviewed by SearchEngineLand.com’s Barry Schwartz

Didit Executive Chairman and Co-Founder Kevin Lee was recently interviewed by SearchEngineLand.com’s Barry Schwartz, a noted SEO expert who has lately been doing a series of socially-distanced video interviews. In Part 1 of the interview — conducted outdoors — Kevin and Barry discuss how Digital PR can help marketers achieve PR and SEO goals at […]

By Didit Editorial

Position Your Business for Marketing Success in the Post-COVID Era

Back in March, Didit posted 5 Things Businesses Should Do in an Outbreak, a basic guide for adapting and surviving in the wake of COVID’s massive changes to consumer behavior. We advised you to resist the temptation to cut back on marketing—and especially, digital marketing—spend. We reminded you that life will normalize again—and when it […]

By Didit Editorial

5 Things Businesses Should Do in an Outbreak

The coronavirus pandemic is impacting businesses from every industry. Nowhere is the ripple effect stronger than in events, retail, hospitality, and small to medium-sized business. 25% of small business owners report a negative impact from the coronavirus outbreak including slower sales (42%), supply chain disruption (39%), and sick employees (4%). Major conferences and events hosted […]

By Didit Editorial

Didit’s Steven Schopp to Appear on Social Media Influencer Panel on February 27, 2020

Steven Schopp, Didit’s Director of Digital Services, will appear on a discussion panel organized by Public Relations Professionals of Long Island on February 27. The topic is social media influencer marketing

By Didit Editorial