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Blizzard

What is Blizzard?
Blizzard is a display advertising platform that converts shoppers into buyers using its advanced remarketing technology. Blizzard bids appropriately for each person, not each segment. The result: lower media costs and higher sales.

The odds of you selling something to someone who's never bought anything online before: zero. Why are you wasting ad budget on them? Right now, on every ad network, you're buying your audience by vertical segment, but not everybody in your vertical is a potential customer.
Blizzard bids higher for users more prone to transact - people who've actually bought goods online - and less for window shoppers or compulsive clickers. The result is dramatically lower media costs and measurably higher sales.
Benefits
- Identify individual new user
- Evaluate individual user's value
- Real-time bid driven by individual user
- Display Unique Ad Impression
- Dynamic/dedupe reporting
