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March 5, 2015: Google Plus — launched in 2011 — is being reorganized into three separate stand-alone products: “Photos,” “Streams,” and “Hangouts.” While there’s been no official announcement from Google detailing the changes, the Internet is already awash with analysis and speculation about what these changes mean. Let’s go right to the quotes:
“A lot of people are calling all of this the “death of Google+,” but it seems to be more about not forcing Google+ on everyone.”
— Joe Fedowa, Phandroid.com
“As a sum of its parts, Plus is terrible. As parts, it has a better chance at success, and can operate nimbly — necessary in our app economy.”
— Nate Swanner, Slashgear.com
“With user involvement sitting at somewhere between 15 and 16 million per day, (Google Plus) has been utterly crushed when placed alongside social media giant Facebook, which averages somewhere between 800 and 900 million users per day.”
— Robert Cairns, KnowTechie.com
“We think Photos would certainly do better as a standalone product that competes better with Flickr, and people would be more receptive to Google+ if it wasn’t forced on them.”
— Ron Amadeo, ArsTechinca.com
“If a good experience is on three different apps, it has been proven customers will use all three. Google heard that, and now hopes to divide and conquer.”
— Karis Hustad, CSMonitor.com
“Decoupling all the different services instead of trying to be all things to all audiences might be the smart play for Google at a time when niche mobile apps are increasingly popular and the all-in-one model is less of a big seller than using platforms and APIs to get customers onboard.”
— Eric Hal Schwartz, DCInno.Streetwise.co
“The plethora of experimental apps released separately by Facebook—Messenger, Home, Rooms and Groups—are an indication that the future of social networking lies in smaller apps rather than one all-encompassing platform. It seems like Google has gotten this message as well.”
— David Nield, ReadWrite.com
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