Until recently, I was convinced that SEM, SEO, and Social Media management tasks were best performed by specialized agencies capable of devoting a laser-like focus to each discipline. But changes in the marketing environment, as well as the willingness of IT departments to comply with internal marketing directives, have caused me to evolve my views. I’m now convinced that a unified approach to these marketing disciplines, practiced by a team that communicates well, provides more benefits to clients than a piece-meal approach. This article provides five compelling reasons for clients to contract with a one-stop shop with a holistic approach.
Latest posts by Didit Editorial (see all)
- Didit Teachcast: a Q&A With Creativity and Innovation Guru Jen Groover – September 22, 2014
- Day of Service and Remembrance: 9/11/2014 – September 12, 2014
- Kevin Lee: 5 Techniques For Fighting Writer’s Block – September 12, 2014